Birthday Mailers -Our Team - the People behind Birthday Mailers

Birthday Mailers is a division of MarketPro Direct, a direct marketing firm that specializes in developing and executing effective sales and marketing incentive programs and promotions for manufacturers, distributors, dealers and retailers.

Mark F. Bollegar, President

Mark Bollegar draws on more than 25 years of experience in sales and marketing to help clients strengthen their customer relationships and grow their businesses. He began his marketing career as an owner/operator of a major international automotive franchise and then held a range of top corporate management positions in sales, marketing, dealer support and program development. His expertise in direct marketing and his personal, hands-on experience in small business have made Birthday Mailers one of the most effective and exciting programs of its kind in the nation. Mark created the Birthday Mailers program because he recognizes how costly advertising has become for small businesses and how important it is to make every advertising dollar you spend deliver results. His solution is Birthday Mailers - the direct marketing program that gets opened, gets read and gets business for you.

Your Local Birthday Mailers Publishers

Birthday Mailers publishers are small business consultants, selected for their knowledge, sales background, marketing expertise and understanding of how small businesses work. Publishers live and work within their own Birthday Mailers trading areas, so they know the demographics of the market - and the needs of your business. This means they can really help you develop effective Birthday Mailers gift certificates that will appeal to the prospects in your area.

List Supplier

The Birthday Mailers list is the key component of the program. We work with the nation's largest supplier of data to ensure that the list is accurate and up-to-date. The list is purchased only after the mailers are printed and ready to go to the mail house to keep it as current as possible. And we purchase extra list data to allow for list "purging" based on verified deliverability. In short, we do everything we can to make sure your gift certificates hit their target.

Graphic Designers

Our talented team of graphic designers create dynamic, contemporary, attention-grabbing merchant gift certificates. They work with you to make it simple to design an attractive and powerful gift certificate for your business.

Printers

Our printers use state-of-the-art technology and the latest printing equipment for fast turn-around, impeccable quality and dependable service. The high quality of our finished printed piece makes all the difference between a junk mailer that gets tossed and a Birthday Mailer that gets opened, read and redeemed!

Fulfillment & Mail House

Postal codes are complex and errors can be costly. Everything must be correctly presorted, properly addressed and perfectly sized to comply. To ensure that every Birthday Mailer makes it to its targeted recipient, we have a long-term relationship with a top fulfillment Mail house that has been working with us on our direct marketing programs for more than ten years.