The Benefits of Birthday Mailers

1. Birthday Mailers are NOT coupon mailings with a one-time mail drop.

2. Birthday Mailers is an intelligent, direct marketing campaign that taps into the powerful emotions people have about their birthdays.

3. People are predisposed to open and read mail that looks like a birthday card - especially one that clearly states it contains valuable gifts.

4. To build a Birthday Mailers Target Market Area, (TMA) birthday celebrants are selected geographically as well as by age, gender and household income - and that means no waste audience!

5. Birthday Mailers are always addressed to a person by name, never sent to "occupant."

6. Mailings are spread over a series of months to build a steady flow of traffic and spread redemptions out as well.

7. Birthday Mailers are extremely affordable.

8. Best of all, your Birthday Mailers gift certificates goes to different people each and every month for a full year.